WORKSHOP PEMASARAN MELALUI E-COMMERCE PADA UMKM DI JASINGA KABUPATEN BOGOR

Manap, Abdul and Andriani, Andriani Lubis and Mustangin, Mustangin and Yusmita Hawari, Yusmita and Suyadi, Suyadi and JULINA, SINTA and Lubis, Zurlina (2023) WORKSHOP PEMASARAN MELALUI E-COMMERCE PADA UMKM DI JASINGA KABUPATEN BOGOR. Community Development Journal, 4 (2). pp. 2277-2281. ISSN 2721-5008

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Jurnal Sinta PKM Juni 2023 - Workshop Program Pemasaran Melalui E-Commerce Pada UMKM Di Jasinga Kabupaten Bogor.pdf

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Abstract

Communication technology that makes the internet of things including marketing activities through ecommerce is very important for MSMEs, beside from being considered to have a significant role in improving the economy and Service MSMEs are one of the pillars of the national economy. With today's booming business growth, market competition is getting tougher. The market shift from offline to online causes business actors who do not take advantage of their internet marketing potential to lose the opportunity to further develop their business. With this workshop it is hoped that it can motivate MSME actors to practice the knowledge they have acquired so that their businesses can growand be able to compete with a wider market.

Item Type: Article
Uncontrolled Keywords: Marketing, E-Commerce, UMKM
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Fakultas Ekonomi dan Bisnis > S1-Manajemen
Fakultas Ekonomi dan Bisnis > S1-Akuntansi
Depositing User: MR ABDUL MANAP
Date Deposited: 21 Jul 2023 08:20
Last Modified: 21 Jul 2023 08:20
URI: http://repo.jayabaya.ac.id/id/eprint/3592

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